A designer turned marketer turned entrepreneur, Twinkle is proof that sometimes, the best ideas come from what you refuse to settle for. That’s me :). Ironically, I wasn’t a fan of jewellery ever! Yes, seriously. My collection was practically non-existent because nothing in the market appealed to me. The options were either exorbitantly priced real jewellery or artificial pieces that looked cheap, wore out quickly, were painful to the ears and lacked originality.

This is ever I saw an opportunity. Inspired by my mother—a seasoned jewellery designer who had spent over a decade crafting exquisite real jewellery—I, Twinkle envisioned a middle ground. I blended my mother’s craftsmanship with my eye for design and marketing to create something extraordinary: luxurious, gold-plated jewellery that looked just like real—but without the hefty price tag.

To redefine what imitation jewellery can be. With Twilight by Twinkle, I aim to bring to life a collection of feature-weight, timeless, high-quality pieces that make you feel empowered and elegant wherever you go!